Core Values


Core Purpose

At Outdoor Research, we think that life gets better the minute we step out the door on a new adventure, no matter how big or small. We learn about ourselves, each other and the environment every time we get out. We come home a little wiser and stronger. We see the world more clearly, and that compels us to treat it better. More than anything, we’re convinced that if we inspire more people to get outside, the world will be a better place.


Core Mission

To Provide Innovation and Inspiration for the Relentless Adventurer.


Core Beliefs

  • A Culture of Respect

    We listen, value and empower each other and our fellow adventures while striving to protect the planet we live on.

  • Inovation That Works

    Make it better, not just new or different.

  • Improve Every Day

    Sweat the details and strive to be better in everything we do.

  • Beauty in Function

    Create differentiation through clean, simple solutions.

  • The Power of the Journey

    Through challenges we grow, and have fun along the way.